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Posted on June 27, 2018
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← @fitbikeco 21”, 21.25” & 21.5 Hartbreaker Frames are back and available in Matte Black and the new Clay Brown #fitbikeco #bmx #madeinamerica S&M Gloss Black 12oz Coffee Mugs are Back by Popular Demand →

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S&M Bikes

YUMI YACHT CHECK

Yumi's been stateside for almost three months, and while his time in California is coming to an end... it's just the beginning of good things to come. Take a good look at his current setup, 'cause the next time you see a Yumi bike check, your boy's gonna be sailing on a signature vessel. Frame: SAVAGE - 21" (Spriet Edition), Fork: FK-1.0, Bar: BEGIN 4PC, Stem: HANGO 48MM, Cranks: INDENT 24 175MM, Pedals: MAC-PC, Tires: FAF 2.25, Sprocket: KEY GUARD SPROCKET 25T, Pegs: O.G. 112MM, Seatpost: S&M LONG JOHNSON PIVOTAL SEATPOST 320MM, Seat: BARSTOOL.

F-LOG 34: LET’S GO PANTS!

Yumi's stay in America is almost at its end and every year he loves to take advantage of the thrift stores over here. Particularly for the inexpensive oversized slacks. After securing some Yumi swag we venture out to ride some mall spots and more... if you're really feeling Yumi's steeze, you could always cop his signature STR complete HERE.

FIT CAUGHT UP – JOHN NELSON

If you missed the edit John Nelson filmed during his recent jaunt to sunny SoCal, give it a watch and then learn more about our Seattle-based boyeee in this episode of Fit Caught Up!

JXHN NELSON > CALIF. = EDIT

John Nelson lives in Seattle and has been riding for Fit through his local bike shop, Seattle BMX for the past couple years. Last month he made it down to Southern California for a week to visit The Building and film a quick web edit. We had a great time getting to know him a little better and riding a bunch of fun spots.

STR x STR-YUMI

Instead of bringing the STR out in two different colors this year, we decided to offer it in a base and pro model (Yumi Tskuda) version. Both bikes boast a street-specific geo (taller frame, steeper head tube angle and short offset fork) and 4-piece bars, the difference between the two is that the STR ($399.95 USD) has a 20" top tube and CrMo front triangle while the STR-YUMI ($499.95 USD) features a full-CrMo frame, 20.25" top tube, an aftermarket BARSTOOL seat and a free coaster. The finish and graphics on both are fire... but you already know that.

RIDE BMX – R.I.P.?

To quote the bossman on, Chris Moeller, on this topic: "Looks like @kareemjwilliams has broken the RIDEBMX news! Check out the newest episode of #kareemsworld for details. I’ve been involved with RIDE since day one back in the early 90’s when I helped founder Brad McDonald pick up his first oversized monitor in Riverside because he didn’t own a car. I also contributed as a writer and advertised in every issue of Ride that I wasn’t banned from. I was sued by RIDE and settled out of court at one point. And we supported RIDE to the bitter end with projects like the @2019_fitcompletes catalog and launch of the @sandmbmx #skeletonsandmusclesedit. It’s a bummer to see guys lose their jobs and see our scene lose one of the last professional media sources but that’s life. Our business is really hard to make money in and isn’t worth the hassle unless the owners love it." A more in-depth account of S&M's storied history with Ride, and BMX media in general, is covered in our book BEHIND THE SHIELD - out this SPRING (for real though).

Live Free or Die – Part 1

Follow the Credence crew on a journey through space and time, testing the limits of machine and man! Featuring Clint Reynolds, Matty Aquizap, James P. Nutter, and a cast of similarly bona fide ape-ish individuals. Edited by Stew Johnson, likely while wearing comfortable shoes. This is the first chunkof Live Free or Die, and we'll be uploading the rest accordingly... if you want to procure the film in its entirety - GET IT HERE.

Sock Restock

We've restocked the socks that knock your socks off. Accept no knock offs. You know these socks rock! RETROGRADE and BLOCK SOCKS - get yer rocks off!

White Hemp – So Slim Right Now…

If you like 'em slim, we might have a white hot, little hemp number with your name on it! This Slim Pivotal features light padding on slim base with a hollow bolt. Also available in Shield Camo.

Kareemsworld: doping in bmx?

On this episode of Kareemsworld, Kareem J. Williams asks the tough questions. Also, its the man's birthday this weekend (the 19th) so show him some love!

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